Referral links
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A referral or affiliate link is a link to a store page that provides a kickback to the video creator. These might be displayed or spoken in the video, or included in the video description.
Types of link
Direct link
- Links directly to the brand's website or store page. The link or code is created by the company.
Indirect link
- Links to a generic marketplace, such as Amazon, where anyone can create an affiliate link.
Examples
Referral link providers
- geni.us (GeniusLink) - used for tracking
- narrativ - used to choose the best marketplace (Amazon, Bestbuy, Newegg)
- kit.co (owned by GeniusLink) - used for lists of products with affiliate links